Social networking; powerful business tool or time waster?

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Social networking; powerful business tool or time waster?
Duration: 45 minutes

Maintaining a competitive edge requires today’s leaders to continually re-invent. As organizations work to adapt, new tools like Facebook, LinkedIn and Google are redefining how professionals connects with their clients, disseminate information, and stay informed in real time.

This briefing is designed for top leaders. It’s a high-level overview of the viability of these tools in business, including their use in highly regulated industries. We provide the participants with a practical business perspective so they can make informed decisions.

Key points

  • Overview of new media
  • Reviewing the numbers
  • A look at user demographics
  • Practical business applications
  • Large corporate use
  • Risk considerations
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